Signup Flow CRO

Beskrivelse

A conversion-optimisation skill for signup, registration, account creation, and trial activation flows. It removes friction, lifts completion rates, and sets users up to actually activate after they're in. Output is structured as audit findings (issue, impact, fix, priority) plus quick wins, high-impact changes, and test hypotheses — with full form redesigns including field set, order, microcopy, and layout when requested. Use it whenever someone says "signup conversions," "registration friction," "free trial signup," "reduce signup dropoff," "account creation flow," "trial conversion rate," "signup abandonment," or "too many steps to sign up." It covers the four principles (minimise required fields, show value before commitment, reduce perceived effort, remove uncertainty), single-step vs multi-step decision rules, social auth placement by audience (Google/Apple for B2C, Google/Microsoft/SSO for B2B), the progressive commitment pattern, and field-by-field optimisation for email, password, name, phone, and company.