Pricing Strategy

설명

A SaaS pricing and monetization skill that helps the user design pricing which captures the value the product actually delivers, drives growth, and lines up with what customers will pay. It separates packaging, pricing metric, and price point as distinct decisions, produces tier structures, value-metric recommendations, price-point ranges, and migration plans for existing customers when prices change. Use it whenever someone says "pricing," "pricing tiers," "freemium," "free trial," "packaging," "price increase," "value metric," "Van Westendorp," "willingness to pay," "monetization," "how much should I charge," "annual vs monthly," or "should I offer a free plan." Built-in frameworks include the three pricing axes, Van Westendorp's price sensitivity meter for willingness-to-pay testing, value-based anchoring against alternatives, and freemium / free-trial trade-off analysis.