Churn Prevention

Описание

A complete retention skill that lowers churn on both sides of the ledger — voluntary cancellations and involuntary failed payments. It designs cancel flows from scratch (trigger, exit survey, dynamic save offer matched to reason, confirmation, post-cancel), optimises existing flows from cancel data, and builds a dunning stack with smart-retry logic, card updaters, and a four-email recovery sequence. Outputs include flow diagrams, save-offer mappings, health-score formulas, and recovery benchmarks. Use it any time someone says "churn," "cancel flow," "offboarding," "save offer," "dunning," "failed payment recovery," "win-back," "retention," "exit survey," "pause subscription," "involuntary churn," "people keep canceling," or "customers are leaving." It includes a reason-to-offer mapping framework, a 0–100 health score for predicting churn before it happens, and proactive intervention triggers (usage drops, billing-page visits, NPS detractors) that catch users weeks before they hit the cancel button.