ASO Audit

Maelezo

A complete skill for auditing and optimising an App Store or Google Play listing. It pulls the live listing, classifies the app into a brand-maturity tier (Dominant, Established, Challenger), and scores six weighted dimensions — Title & Subtitle, Description, Visual Assets, Ratings & Reviews, Metadata & Freshness, Conversion Signals — out of 100. The output is a prioritised report with a score card, top-three quick wins, keyword suggestions, and an impact-vs-effort action plan. Use it any time someone says "ASO audit," "app store optimization," "optimize my app listing," "improve app visibility," "app store ranking," "why aren't people downloading my app," or "compare my app to competitors." It applies platform-specific rules (Apple's 100-byte keyword field, Google Play's full-description indexing) and the brand-maturity tier framework so household names don't get docked for deliberate strategy calls.